WSJ: “Meta Platforms Chief Executive Mark Zuckerberg announced on an October earnings call that Instagram and Facebook Reels had surpassed a $50 billion annual run rate, which means that the company is on track to make that amount of revenue in the next 12 months. By comparison, analysts expect YouTube to bring in $46 billion in advertising revenue this year, and the research firm eMarketer estimates TikTok will bring in $17 billion. Zuckerberg credited the company’s AI recommendation systems which, he said, have been delivering higher quality and more relevant content on its platforms. “Video is a particular bright spot,” he said, noting that people were spending 30% more time watching videos on Instagram than they did the previous year.”
Business Standard: “More than 16 million subscribers, about 50 million viewers and close to ₹4,000 crore in revenues. Ten years after it entered India in January 2016, Netflix has firmly captured the country’s affluent, high-value consumer segment, which generates over three times the industry’s average revenue per user (Arpu), says Mihir Shah, vice-president at Media Partners Asia. Netflix accounts for roughly 10 per cent of India’s streaming video market by value and about 6 per cent of the 272 million over-the-top (OTT) subscribers the country had in 2025.”
Digiday: “Nearly a decade after it began acquiring agencies, Accenture’s marketing arm is now comparable to the largest ad agency holdcos — and is still aggressively expanding — while sitting outside many of the structural constraints that define them. Accenture Song generated roughly $20 billion in revenue over its last fiscal 2025, up 8% on the previous year. By comparison WPP reported £14.7 billion in 2024, while Publicis Groupe made €16.03 billion. Sure, the comparison is imperfect since they’re not the same, but the signal is clear: a consulting firm now runs a marketing operation with the economic weight comparable to the largest agency networks — and unlike them, it’s not in a stabilization phase. On the contrary, Song continues to widen its footprint through acquisitions, platform investments and ecosystem partnerships. What’s emerging is a control layer in marketing services — one that increasingly determines how marketing labor, data and tech are orchestrated inside large enterprises.”
WSJ: “The Trader Joe’s tote, which sells for $2.99 in the U.S., has joined the ranks of geographically specific status bags like those from London’s Daunt Books or Paris’s Shakespeare and Company. In addition to London, they’re being carried in Seoul, Melbourne, Australia, and Tokyo. Because there are no Trader Joe’s stores abroad, the bags are listed on resale platforms like Depop, eBay and Korea’s Karrot market for up to $10,000—with some eBay listings reaching $50,000.” I got one, too!
