Thinks 110

Unlocking the Potential of the Gig Economy in India: A BCG report. “The gig economy has the potential to serve up to 90 million jobs (roughly 30% of India’s non-farm workforce), add up to 1.25% to India’s GDP in the long-run, and create millions of new jobs across all sectors of India’s economy.”

Marketing Cloud 2.0: The Future of Marketing will be Orchestrated: by Kelly Dedman. “In Marketing Cloud 2.0, customer data and the orchestration of marketing data, assets and messages across many channels has rightly taken center stage. Orchestrating marketing campaigns and messaging across many channels requires more data. Profile data, behavioral data, opt-in flags that meet strict new privacy requirements, and channel response data.”

Reading: Winning Now, Winning Later

Published by

Rajesh Jain

An Entrepreneur based in Mumbai, India.