Thinks 21

Email and Madtech: “The best and simplest starting point for a convergence of adtech and martech is with email. Email enables a MADtech strategy by serving as both a critical data point—the unique unifying identifier—and by pulling double-duty as both a martech and an adtech tool.”

Mint edit on Minimum Government: “As a proposition, ‘minimum government’ has held special appeal in the economic sphere as a reformist mantra. This is no surprise in a country that saw an outsized state retard our growth prospects for decades before we embarked on liberalization. That the same ideal must guide India’s social policy framework, however, seems lost on too many lawmakers. Witness the surfeit of laws and policies we have seen that invade our private space, baring a tendency towards a maximalist state all too keen to impose itself on our personal lives.”

Abraham Lincoln: “Nearly all men can stand adversity, but if you want to test a man’s character, give him power.”

Published by

Rajesh Jain

An Entrepreneur based in Mumbai, India.