WSJ: “Getting AI to work in the real world could boost the range of our electric vehicles, improve care for cancer patients, and take on jobs that were previously done solely by humans. But creating systems that do this is tricky because it requires knowledge about both a specific field, and machine learning. The results are worth it, say those adopting this approach. Starting with what we know about the world is what scientists and engineers do, after all. There are a handful of names for this approach, including “physics-informed neural networks” and “scientific machine learning,” but they all have one thing in common: They give AI someplace to start. That starting point is what we already know about a system, be it a bridge or a battery, from decades or even centuries of hard-earned knowledge. This framework helps limit the universe of solutions an AI has to experiment with before it can make useful predictions.”
Swaminathan S. Anklesaria Aiyar: “Globalization has helped India prosper. But since the Bharatiya Janata Party (BJP) assumed power in 2014, India has started diluting or reversing some aspects of globalization, moving toward a more nationalist approach…India still has deep‐seated problems in education, employment, and the environment. The unfinished agenda is long.”
McKinsey: “Realizing the full potential of marketing, however, is not as simple as the CEO looking over at the CMO and saying “go.” The big challenge is building the right dynamic between CEOs and CMOs. We’ve written before about how CMOs can better deliver growth. Yet we still found an opportunity for CEOs to engage more deeply with their CMOs and other growth leaders to more effectively work together to unlock growth. By developing a clearly defined C-level growth role that has marketing at its center, building conviction in modern marketing methodologies, and measuring what matters, CEOs can reinvigorate their relationships with marketers.”
Bloomberg: “Since its creation in 2008, the IPL has married American-style marketing with the glitz of Bollywood and the energy of India’s vast population, turning a sport that was long a financial laggard into a corporate juggernaut. Despite a season that runs for just eight weeks each spring, bidders recently paid a total of $6.2 billion for the right to broadcast IPL games through 2027. That works out at $15.1 million per match, more than soccer’s English Premier League and just behind the $17 million networks pay for each game in the National Football League in the US.”
FT: “If you’ve ever wondered how to get ahead at work, Michelle King, a consultant and leadership coach who advises companies on diversity and inclusion, claims to know the answer. In her latest book, How Work Works, King looks at trends changing the workforce, including artificial intelligence, hybrid working and inclusive hiring practices. The secret to advancing yourself in the office, King argues, is to learn “how to read the air”. It’s a different way of phrasing the more common concept of reading the room which she says amounts to using your social and emotional skills to navigate “a minefield of informal systems, like informal networks, information sharing, development opportunities, and advancement”. King’s advice is to make the implicit explicit. She recommends mapping out informal networks, listing people within that network and identifying those who can give you advice on a vexatious issue or career move. And then expanding the network or spending time with contacts. All of this sounds sensible, if exhausting.”

