Thinks 262

Nathan Baschez on email in the context of Twitter’s newsletters strategy: “Email has had a nice resurgence in the past few years, but I think it will ultimately get stuck in a suboptimal plateau that more centralized networks like Twitter can outperform. The root is the same problem every communication network runs into as it scales, which is that users tend to find it fun to take actions that cause more information to flow to them, but find it frustrating to filter out irrelevant information. Mass media companies solve this with tight editorial curation, and social networks solve this with algorithmic feeds. But email—a decentralized protocol with no central authority—is not in a good position to solve the problem. Sure, email services can build spam filters and priority inboxes, but there’s only so much they can do. They can’t recommend emails you didn’t get but might enjoy. They can’t know what emails are trending amongst users like you. They can’t easily detect the difference between highly-engaging content and an unwanted promotional email. Furthermore, we don’t want email to be designed like a feed we dip in and out of, because there’s often important stuff in there. I don’t read every tweet in my feed or listen to every episode in my podcast app, but I do at least glance at every email in my inbox. Finding something interesting to read is an entirely different class of information than a private message, but if we’re relying on email as the channel to deliver content, we’ve got to play by email’s rules.”

NYT on productivity tips: “Project what you want your productivity to look like. Visualize what a great day of work would be and what kind of worker you want to be. For me, that’s checking off all the tasks that I set for myself each day, moving projects forward, and definitely not thinking about work when I’m done for the day. I also envision myself being a dependable co-worker who’s always growing.”

Shane Parish: “Asking for feedback creates a critic. Asking for advice creates a partner.”

Published by

Rajesh Jain

An Entrepreneur based in Mumbai, India.