United Voters of India: The Logic of Collective Action (Part 11)

Ghar Lao Lakshmi

The final question to address is: what can be foundational principles that can attract voters to UVI? Atanu Dey has written about “Pretty Good Principles” in his book, “Transforming India.” The key ideas are based on limited government, individual rights and the relationship between the individual and government. These are good starting points. I had also outlined a set of prosperity principles and starting solutions in the Nayi Disha manifesto. What is common to both (and to nations that have created wealth for their people) is the idea of economic freedom.

Here is a preamble I wrote recently – capturing the current state of affairs and the change that we need to work towards.

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I am an Indian. I want to bring home Lakshmi.

I am a farmer. I want to bring home Lakshmi.

I am a trader. I want the freedom to buy and sell, so I can bring home Lakshmi

I am a student. I want free entry in education, so I can bring home Lakshmi.

I am unemployed. I want a job, so I can bring home Lakshmi.

I am a mother. I want Dhan Vapasi for my family, so we get Lakshmi at home.

I am a salaried worker. I want lower taxes, so I can bring home Lakshmi.

I am a manufacturer. I want freedom from licences and permits, so I can bring home Lakshmi.

I live in a village. I want to move to a city, so I can bring home Lakshmi.

I live in a city. I want good infrastructure, so I can bring home Lakshmi.

I am an entrepreneur. I want rule of law, so I can bring home Lakshmi.

I am an exporter. I want an end to import tariffs, so I can bring home Lakshmi.

I am an unborn Indian. I want to grow up in a home with Lakshmi.

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I want a new India.

I want an India in which Lakshmi resides in every Indian home.

I will not be divided by my caste or religion. I am an Indian first.

I am tired of divide and rule. I am tired of being exploited. I am tired of British Raj 2.0.

I want a government of Indians who will let me bring Lakshmi home.

I will vote out those who have let me down.

I will vote out those who have not let me bring Lakshmi home.

I will vote and vote as one to bring Lakshmi home. For myself and every Indian.

If you and I unite, we can bring Lakshmi home for every Indian family.

We can bring Lakshmi home. Not in a generation, but with the next election.

If you and I unite, we can make India great.

We are United Voters of India.

Will you join me?

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The time has come to move from Ram to Lakshmi. While Ram will reside in a temple faraway for most Indians, Lakshmi (wealth) needs to be brought into the homes of each and every Indian. Every political party has connived to deny Lakshmi entry into our homes. This is the central theme UVI must build on – Ghar Lao Lakshmi (Bring Home Lakshmi). This is the challenge and opportunity for India’s voters to, in Swami Vivekananda’s words, “arise, awake, and stop not till the goal is reached.”

Published by

Rajesh Jain

An Entrepreneur based in Mumbai, India.